profile-image
Content Development Specialist
Vani
Noida
Experience: 1-6 years
Open Positions: 4
Keyskills:  Creativity, English Grammar

a) Academic Research Writing 

  •  Create well written and technically accurate case studies & learning material adhering to content development standards and requirement of the end user 
  •  Conduct both primary and secondary research on industry related topics and prepare well-structured drafts of the assignments 
  •  Use thought-provoking topics and translate information into captivating & concrete storytelling 
  •  Conduct deep research to understand competitors & audience needs, identify gaps in the existing content and recommend new topics 
  •  Establish an understanding of consumer requirements, consumer experience, marketing strategy, and operational capabilities 

b) Marketing Communications

  • Regularly create internal and external communications including online articles, newsletters, blog posts. press releases and other vitals required for the platform 
  • Draft email and social copy to drive demand for content initiatives. Collaborate with design, marketing teams to develop compelling content plans 
  • Create content marketing campaigns to drive leads and subscribers 
  • Conduct simple keyword research and use SEO guidelines to generate traffic and promote brand through content across a variety of social media platforms 
  • Actively manage and promote existing blogs, and pitch articles to relevant third-party platforms 

Required Experience, qualification and skills

  • 3-7 years of proven experience with substantial achievements or experience in teaching/training Management Subjects like Marketing, Strategic Management, Organization Behavior, Business will be preferred 

Qualification: 

  • PHD, MBA, MS, M.Tech (any specialization), MA English etc. with excellent education track record 
  • Exceptional writing & editing skills (ensure to deliver both non-plagiarized content and all-around consistency in style, fonts, images and tone) 
  • Experience doing research using multiple sources and ability to communicate it efficiently 
  • Good exposure in blogging & article writing on various industry/management related topics 
  • Expertise in Management Subjects like Marketing, HRM, Strategic Management, Organization Behavior, Business Etc. will be preferred 
  • Basic understanding of keyword density and keyword relevancy (SEO methodologies) 
  • Must comply with deadlines of every individual academic task 
  • Result-oriented individual, creative and an independent thinker